Terminology Streamlining

Find your own voice, no matter the language.

More Than Translation

It is our mission to help our clients find their own voice wherever they wish to take their business. We do not want to simply translate your brand message; we want to imprint it on the consciousness of your new customers.

This means that we are constantly studying and analyzing the language of beauty: conducting cultural content analysis and client-specific terminology research, compiling term bases, standardizing terminology choices to create a unified view of the brand and ensure consistency.

We are also committed to providing relevance to latest trends in beauty buzzwords, catchphrases and niche jargons.

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